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Contact

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  • Website: http://www.martinresearch.com
  • Location: United States

Biography

Since 1980, I have been in the business of using qualitative and quantitative research to help clients make informed marketing decisions. In my career, I have interviewed countless thousands of respondents, and conducted over 1500 focus groups. I try to help, make or cajole clients into viewing their business from the perspective of those who spend money with them, and those whom clients want to spend money with them, but, for whatever reason, don't.

Interests

Marketing. Marketing Research. Advertising. New Media. Social Media Marketing. Consumer behavior. Why people buy some stuff but not other stuff. Narrowing the distance between the people we are and the people we want to be. Wine. Food. Photography. Restaurants.